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Guidance that Pays Off

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Charter and Mission


For Digital Providers:

Conversense offers a comprehensive set of business development, marketing, and strategic go-to-market advisory services specific to creating and selling advanced digital solutions, with a focus on cognitive automation solutions. This includes generative and conversational AI as it relates to customer experience (CCaaS/contact center), diverse lines of business use cases, as well as those spanning eCommerce & digital marketing applications (conversational commerce). Our expertise traverses disciplines such as automation, data management, analytics, and a wealth of related enabling digital technologies and solutions. Strategy and advisement offerings encompass the development and management of both direct and indirect routes to market. This includes global partnership programs, as well as enterprise-scale strategic sales and marketing initiatives. Our target clients are high technology businesses looking to establish or expand their market presence, solutions, and revenues with new digital software and services. This includes companies specializing in providing a diverse set of new SaaS, consulting, outsourcing, and managed services offerings.

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For Digital Enterprises:

We also work cross-industry with enterprise-scale clients seeking to extract value from new digital engagement applications, infrastructure, and cognitive-based technology investments. This includes companies creating and executing business strategies employing both generative and conversational AI for customer experience, eCommerce, enterprise communications enhancement, and workforce automation purposes.  Projects encompass integrating a variety of digital technologies to abstract value for multiple use industry use cases.  The resulting benefits are wide-ranging from enterprises seeking

new monetization avenues, operational enhancements, as well as efficiency-oriented, cost savings-based ROIs.

Founder and Principal Bruce Weiss

Experience & Expertise:

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As Founder and Principal, Bruce's specialization is in strategic, management, and digital consulting, assisting high technology startups, ISVs, and cross-industry enterprises in all aspects of business plan development and use case execution. This includes sales and marketing program establishment and curation for both direct and channel-based offerings’ GTM. He is an expert in full-lifecycle alliance & partnership ecosystem development and management.

 

In addition, he works with a variety of global enterprises to maximize the value of their digital and automation investments, namely CX-based Conversational AI and eCommerce-based Conversational Commerce strategies and deployments. He has held diverse leadership roles, specific to GTM-related business development, strategy, consulting, marketing, and solution development functions with IBM, Microsoft, HCL, Accenture, as well as several SaaS ventures. He has consulted on a contract basis for numerous global market leaders and Silicon Valley-based startups. For over 20 years, Bruce has developed and managed multi-million-dollar pipelines - both direct and via the channel, to create, deploy and evangelize a diverse set of transformative front and back-end digital solutions.

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